When selling luxury homes in Cambridge and nearby areas, staging your property with high-end interior design and tasteful decor can provide several benefits. Here are some reasons why staging your home can be beneficial.
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Make your home stand out
When buyers are looking at multiple listings online, it’s important to make yours stand out. Effective staging highlights the best features of your home and makes it look more appealing, helping it stand out from comparable properties on the market. Home staging with exquisite furniture and artwork can grab buyers’ attention and make a lasting impression, potentially encouraging them to view the property in person.
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Highlight unique features
Effective home staging draws buyers’ attention to unique features, such as a grand fireplace, a beautiful outdoor pool, or the best home security system. When a home has unique features that are highlighted through staging, buyers may be more willing to pay a higher price for it. It can also help potential buyers create an emotional connection with the property, making them more invested in negotiating and closing a sale.
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Increase perceived value
A well-staged home can create a perception of higher value in the minds of potential buyers. In real estate, perceived value refers to the value that a buyer assigns to a home based on overall property condition, design, features, and intangible factors outside of the actual market value of the property. When buyers see a clean, well-maintained, clean, and exquisitely decorated home, they may be willing to pay more for it.
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Enhance online listing photos
According to the National Association of Realtors (NAR), 96% of buyers use online tools when searching for a home. Staging can help your home look more inviting in listing photos and virtual tours. It’s also important to note that high-quality real estate photos and videos are crucial to selling luxury real estate. Enhanced online listing photos can help generate more interest in your home and attract qualified buyers.
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Depersonalize your home
Staging depersonalizes your home by removing your personal effects and making it more universally appealing with neutral and tasteful decor. This can make it easier for potential buyers to imagine themselves and their personal belongings in the space. This can help them feel more connected to the home and increase the chances of them making an offer.
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Make your home feel more spacious
Decluttering, staging, and rearranging furniture can make a home look and feel more spacious, helping potential buyers see the full potential of your property and feel more at ease in the space. General cleaning and decluttering can also make your home look more organized in online listings and during the open house.
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Fewer days on the market
A well-staged home has the potential to sell more quickly than a comparable property that hasn’t been staged. In a 2021 survey, the Real Estate Staging Association (RESA) discovered that staged homes sold nine days faster on average than unstaged homes. Moreover, staged properties sold for $40,000 over list price, on average. The association also found that sellers who invested in home staging received about 7.1% over-list returns on average.
Staging your home is a worthwhile investment that can potentially help you sell your home faster and for a better price. As a luxury real estate agent with $56 million in career sales in 2021, I’m Seydyss Barreto and I’m here to help you sell luxury homes in Weston, MA and other communities in Greater Boston. You can reach me at 978.590.8918, send your inquiries via email, or fill out our contact form for more information.